.svg)
Hosted by
Karin Keller-Sutter
Federal Councillor & Head of the Federal Department of Finance, Switzerland
Ashley Barnes
Head of European Regional Treasury Centre Countries
HSBC
Ashley Barnes leads HSBC’s Global Payments Solutions franchise in Belgium, Ireland, Luxembourg, The Netherlands and Switzerland.
Based out of Zurich, he is responsible for the development of HSBC’s Payments business, enabling HSBC’s Corporate & Institutional Banking clients to move money, manage balances, leverage digital tools & assets and gain deeper cash flow and treasury insights.
He is also responsible for the development of the bank’s Treasury Center franchise through a dedicated Sales & Support model, driving connectivity for clients in 50+ markets and providing Global and Regional Treasury Centres specific banking support.
Ashley has 25 years of experience in Treasury Services and Management covering Global Corporates and Institutional clients. Prior to this role, Ashley led Sales teams in Hong Kong and France for HSBC’s Cash management franchise and held various Transaction Banking positions with Deutsche Bank in France.
Speaking at
-
2:00–3:30pmWed 24 JunGFTN InsightsRoundtable Room 3, Ground FloorOpen
Blueprint for Digital Assets
Digital Money Meets Traditional Finance: Treasury, Cash Management, and Liquidity
-
Dr. Alexander ThomaHead of Digital AssetsPostFinance
-
Alvinder SinghHead, Innovation Acceleration OfficeMonetary Authority of Singapore
-
Arjun Vir SinghPartner, Global Head of Fintech & Digital AssetsArthur D. Little
-
Ashley BarnesHead of European Regional Treasury Centre CountriesHSBC
-
Ceridwen ChooChief Executive OfficerCleanverse International Pte Ltd
-
Jesse McWatersEVP, Head of Global PolicyMastercard
-
Lamine BrahimiCo-founder & Managing PartnerTaurus
-
Laura LohDirector, Portfolio Strategy & Risk Group Office; Director, Investment (Blockchain)Temasek
-
Rahul AdvaniGlobal Co-Head of PolicyRipple
-
Richard van ReesExecutive Director, Digital Money ProductsUBS
-
Serena SebastianiGroup Chief Strategy & Venture Officer, Head of Regulatory AffairsFuze
-
Yoyee WangGlobal Head of B2BByBit
-
Steve VallasChief Executive OfficerBlockchain APACModerator
About this session
Stablecoins have crossed $300 billion in circulation. Tokenized deposits are live at various global banks. Yet for all the headline numbers, the hard question remains unanswered: how do programmable money instruments actually integrate with the treasury operations, correspondent banking relationships, and payments infrastructure that keep traditional finance running?
This session convenes senior practitioners from banks, corporates, and digital asset firms to examine the real friction points - legal, operational, and technical - where digital money collides with TradFi plumbing, and where the integration is showing progress. Participants will discuss strategies to scale the integration of digital assets within traditional operations, including updating risk management frameworks, adhering to regulatory requirements, and architecting interoperability across systems.
-
